Don’t ask us why, but social media influencers Jack Doherty and Island Boy Kodiyakredd battled earlier tonight (Friday, October 16, 2026) at Brand Risk 16 from inside the Brand Risk Arena in Miami, Florida. Fortunately for them watching the fight for freeit only lasted 30 seconds.
As expected, Kodiyakreddi had absolutely nothing to offer. The online influencer was pounced in the opening seconds of the fight when Doherty, making his Brand Risk debut, threw punches at him for a quick knockdown. The referee checked on Kodiyakreddi and allowed the fight to continue, but Doherty needed just two more punches to score another knockout and force a stoppage.
Check out the video highlights below:
Doherty offered very little technique in this, but at least he tried. Kodiyakredd barely had the strength to throw a single punch and Doherty took full advantage to earn his debut win. As for Kodiyakreddy, he got roughed up in the commentary booth after the fight was called off.
“I might have to ban him from Brand Risk,” said the ad’s creator, Adin Ross.
“Why do you bring these idiots back every time?” said another influencer on the panel.
Click for Brand Risk 16 results, coverage and highlights HERE.
