September 4 – Telemundo has acquired the US Spanish-language rights to Italy’s Serie A, adding another of Europe’s biggest leagues to a fast-growing soccer stable.
The multi-year deal runs until 2028-29 and also includes the Coppa Italia and Supercoppa Italiana. Coverage will be distributed across linear networks Telemundo and Universo, streaming service Peacock and Telemundo’s FAST channel, supported by shoulder programming throughout the season. English-language rights for 2026-27 remain with CBS Sports, which has carried the league since 2021.
The move plays to the interest in Italian soccer in the United States, with several USMNT players in Serie A, including “Captain America” Christian Pulisic and Yunus Musah at AC Milan and Weston McKennie at Juventus. However, for Telemundo, the Mexican angle is also key. A large part of its audience can be traced back to the large Mexican diaspora, and Genoa’s Johan Vasquez, 50 caps for Mexico, is the only Mexican in Serie A. He already appears in Telemundo’s promotional material.
This is part of a serious build-up by parent company NBC. Telemundo now has the Spanish-language rights to Serie A, the Bundesliga and the Premier League, and recently added UEFA club competitions.
Contact the writer of this story, Nick Webster, at (email protected)