November 13: Tradeify has signed a multi-year deal with Inter Miami, becoming the MLS club’s official commercial partner.
The Florida-based futures firm will feature in the club’s digital content, fan competitions and matchday experiences, without disclosing financial terms.
“Tradeify is a strong addition to our growing portfolio of global partners, and we are delighted to welcome them to Inter Miami CF,” said Euan Warren, Senior Vice President of Partnerships at Inter Miami. “This collaboration reflects the opportunity to bring together two globally minded brands through football, shared values and innovative fan engagement. We look forward to building a partnership that creates value for both organizations and delivers exciting experiences for our fans.”
“Inter Miami CF’s Freedom to Dream philosophy really resonated with us from the start,” added Brett Simberkoff, Founder and CEO of Tradeify. “Tradeify was created to provide traders with opportunities to pursue their goals, and there is a natural connection between that and what Inter Miami stands for. We also share a strong focus on performance – the preparation, discipline and decision-making needed to succeed under pressure. We are incredibly excited to join the Inter Miami CF family and bring this partnership to life for our community and the club’s fans.”
The club only entered MLS in 2020, but has spent much of its short life operating with an unusual level of celebrity. David Beckham has been part of the ownership group since the beginning, while the arrival of Lionel Messi in 2023 pushed the club onto a completely different stage.
Since then, Messi has signed until 2028 and is at the heart of a squad that also includes Luis Suarez, Rodrigo De Paul and Casemiro. This player profile has helped Inter Miami build a roster of sponsorships with the likes of Mastercard, Royal Caribbean and Nubank, as well as transform the team into a global name.
This latest deal comes as Inter Miami face the MLS Cup playoffs, having finished the campaign second in the Eastern Conference with 60 points.
They will face the Columbus Crew at Nu Stadium on November 21 in the opening round of the playoffs.
Contact the writer of this story, Harry Ewing, at (email protected)